• The aim of this service is to deliver quarterly statistics on the technical distribution of thematic TV channels & TV revenues in Western and Eastern Europe, using a methodology that is clear, independent, and identical for all channels and operators.

DigitTV provides :

• Household’s technical distribution of TV channels by country and platform  for full time only.
• TV revenues & ARPU by country, by operator & by platform.

Key Service components :

TV reach :
• Analysis of the technical distribution of major thematic channel over all FTA & pay-TV distribution platforms for full time only
• Music, sport, news, international, kids, documentary, entertainment, news …
• Cable, satellite, terrestrial, IPTV
  

TV revenues :


• By country, quarter
• By Segment (FTA, pay-TV)
• FTA TV group & Pay-TV operator
• Distribution Technology (cable, satellite, terrestrial, IPTV)
• Source of Revenues expressed in $US and € or in local currency : subscription, advertising & license fees
• Type of collection
• Quarterly ARPU for pay-tv operator
• Total average TV spending (inhabitant, household)
• Share of public, private, and pay TV in %

Market shares by thematic by country / groups of country

Historical data & 4 years forecast of the TV market in value by country

Actors’ profiles : Updated profiles of all TV channels including key controlling shareholders.

Unlimited and free access to our enquiry service (specific questions sent to our analysts).

Division or Corporate Access by internet or intranet (unlimited number of users by division or company)

Methodology :

What is not included in the technical distribution :

• Subscribers count
• Audience measurement
• Collective distribution (hotels…)
• Mobile TV
• Broadband PC distribution

Common methodology :

• we use the same data and the same methodology for all channels in all countries, therefore data are comparable for all channels.

Localization :

• Different languages versions of the same channel are considered as different channels, (but not subtitles)

Technical reach definitions and comments by platform :

• Cable & MMDS (pay only)
• Antenna analog cable : all channels available as part of the antenna analog service
• Basic analogue cable : all channels as part of basic analogue cable
• Digital Cable : all channels available for customers with a digital STB (even if they do not subscribe to the option where the channel is available for a premium).

IPTV (pay only)

• DSL & Fiber : all channels available for customers with an IPTV STB (even if they do not subscribe to the option where the channel is available for a premium)

Satellite (FTA & Pay)

• Analogue FTA : TV households which the TV signal broadcasted in analogue FTA via DTH/SMATV
• Digital FTA : TV households which the TV signal broadcasted in digital FTA via DTH/SMATV
• Pay Digital Satellite :  Digital satellite subscribers

Terrestrial (FTA & Pay)

• Analogue FTA :  TV households which can receive the TV signal broadcasted in analogue FTA via a terrestrial antenna.
• Digital FTA : TV households which can receive the TV signal broadcasted in analogue FTA via a terrestrial antenna.
• Analogue Pay : subscribers to the channel
• Digital Pay : subscribers which have a digital STB and can receive a channels part of the digital offer (whatever the package)

Sources for the quarterly data by pay platform & operators :

• Dataxis provides the quarterly data using this segmentation and we check the distribution of each channel per operator and platform quarterly.

Sources for the quarterly data by FTA platforms

• Terrestrial : Dataxis / national sources
• Satellite :  This type of data can only be obtained by quantitative field research. Satellite operators and national sources, in addition to our estimated data in case sources are inconsistent.
• Regional variations of line-up are taken into to calculate national reach
• Case of secondary TV sets : the secondary TV sets are not counted.

Case of secondary TV sets :

• the secondary TV sets are not counted.